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Instead of offering specific numbers, Volkswagen board only hints about the price for the 2012 Beetle. When asked about prices for the Beetle in 2012, said Jonathan Browning, CEO of Volkswagen of North America, said: “We expected to compete with MINI on the market position and price”.
Thus, prices for 2012 Beetle coupe version would fall at about 20,000 to 24,000 dollars when the official is on the world market in late September this year. Meanwhile, the convertible version will come with 2013 numbers ranging from 25,000 to 29,000 dollars. This is the price charged for about three engine choices, including five-cylinder, 2.5 liter capacity, 2.0-liter TDI diesel and 2.0-liter TFSI, 200 hp capacity. Currently, Volkswagen has not revealed any information regarding the price of the Beetle R version is expected to launch in mid 2013. Provide power for R will be a Beetle engine block 4 cylinder in line, turbocharged, 2.0-liter capacity, 261 kW power from new Scirocco R. In addition, public opinion also speculation about the birth plan Beetle RS capacity to produce 337 horsepower W28 engine, turbocharged, five-cylinder in line of Volkswagen in 2014.
Mr. Luca De Meo, director of worldwide brand Volkswagen, said: “We want to avoid missing out carefully planned as the New Beetle has ever faced. In the first few years, Volkswagen New Beetle sales witnessed very encouraging start but gradually decline.” With assembly-line network covering all of Western Europe to places like China and North America, Volkswagen Beetle 2012 can produce anywhere. However, under the leadership group of the German car, 2012 Beetle will continue to ship from the factory Puebla, Mexico.