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2013 BMW Launches i sub-brand with i3/i8
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BMW has officially announced two models will be launched under set to be launch 2013 – the BMW i3 and BMW i8 at the company’s museum in Munich, Germany.
The BMW Group will also significantly expand its range of mobility services over the years ahead. To achieve this, a Venture Capital company was founded in New York, BMW i Ventures, with investment totalling up to 100 million USD. Details are limited, but both models will be built at the Leipzig plant and ride on the “LifeDrive architecture” which has an aluminum chassis and a carbon fiber-reinforced plastic (CFRP) passenger cell.
Both i3 and i8 will be built in BMW’s Leipzig plant, which will receive 400 million euros of investment. Development and production synergies will be achieved as both vehicles will share component sets for the electric motors, power electronics and lithium-ion batteries. It will primarily focus on smartphone applications such as the MyCity app which provides users with information on public transportation, parking availability, and local entertainment. Additional information will be announced at the Geneva Motor Show

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